About Amare Collective

Amare Collective (previously Oh So Lovely Intimates), is a brand for girls who wants to feel beautiful, sexy, confident and free. What started as a range of comfortable and playful intimates, has expanded in to a streamlined collection of basics, stand out pieces and everyday favourites. Lingerie, jewels, loungewear and so much more in the works. All handmade in England.

Amare Collective is all about dressing for yourself. Effortless beauty. We challenge the norm with playful cuts and details, merged with comfortable styles you can lounge around in. OSLI began in owner Danielle's bedroom in 2014, after wanting something more. What started as a crazy idea, has grown and evolved in the last 5 years into much more than imagined. Amare Collective will only continue to evolve into bigger and greater things, with every launch bringing something new. Designed in our seaside studio, handmade by our amazing team of seamstresses in the UK.